Google searching is the primary way that people find businesses on the Internet. In order to be found, your company’s website needs to show up on the first page of Google. 90% of all Google clicks never go beyond the first page.
It’s frustrating when your site hasn’t ranked on page one yet, or isn’t ranking at all. So how do you bridge this gap so that your site appears where it should? If you aren’t seeing the results you want from your website, one or more of these six explanations are probably why. Let’s dive into the details and learn how you can remedy the situation.
1. Your Sitemap and Webpages Aren’t Indexed
If your website isn’t showing up in Google, for one reason or another your sitemap probably hasn’t been crawled yet. Sitemaps are typically XML files that show Google’s web crawler (Googlebot) the structure and location of each URL on a website.