Designing Empty State Pages for Websites & Mobile Apps

Empty state pages are lesser-known design elements with a significant role in user experience. In its simplest form, empty states are page layouts seen when a user first visits a page where no content is available.

This can include mobile applications, social networks, or even empty blog categories. The purpose is to deliver an empty page that looks like a non-empty page. Visitors should recognize the lack of content as a means of impending content.

I’d like to cover how empty state pages work and why they’re so important. Interface designers should consider these points and try to apply them to empty states whenever appropriate. But to get started let’s examine how an empty state functions and how it provides value to the interface.

The Value of Empty States

The beauty of a great empty state design is in the simplicity.

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