When you’re at shopping at the supermarket, chances are you’ll probably buy things that you might not necessarily need. Sometimes, what lures you in is not the product itself, but the way it’s presented to you. Marketers may spend tons of money on advertising campaigns or huge billboards, but nothing works better than clever packaging.
To get the consumers’ attention, the package design must be clever, funny, unusual, and stand out from the crowd to grab your attention. Today I’d like to share 20 really creative and clever package designs that would lose their meaning without the products inside them. From honey that’s made to look like it’s still in the hive to architecture-inspired spaghetti, there’s plenty of creative designs for you to browse through.