Let’s talk logos. Designing a logo for your brand is not only a smart move, but it’s also an upfront investment with a lasting impact on the bottom line. With logos, though, it’s important to get it right.
It’s such an integral part of your brand that it must hit the right audience demographics, communicate simply and instantly, and be usable on any scale from a coffee cup to a billboard. I’ve seen a million logos, OK maybe not a whole million, come across my desk, and I can still point to the ones I think work and the ones that don’t.
Logo Design Tips for Beginners
Editor’s note: This post is written by Vlad Shvets for Hongkiat.com.